Timbuktu, a new multi-channel lifestyle menswear clothing brand, is set to launch its first store at Fox Valley in north Sheffield on Saturday December 3rd.
The company will also be ranging its products with the Lancashire-based outdoor retailer Winfields Outdoors in eight nationwide stores.
Timbuktu is opening next door to the Cornish womenswear retailer Seasalt, which opened its first South Yorkshire stand-alone store at Fox Valley in June this year.
Five new jobs are set to be created at the new store, which has undergone a £150k fit out.