Event Venue and Description – Yorkshire Sculpture Park, West Bretton, Wakefield

The ability to successfully market your products or services is a crucial skill to develop for any business and even more so if your target audience is overseas and culturally distinct from you.

This half-day workshop will cover the following topics:

• Developing an international marketing strategy
• Using website optimisation, translation, international SEO, Google AdWords and Social Media to market to overseas customers
• Using marketing to enhance your success in market visits and overseas trade shows
• The importance of marketing both on and offline
• Examples of real Yorkshire companies who have successfully marketed their products both on and offline

For further information and details of how to register, please follow the link provided.