How do International Food Brands Develop and Operate and E-Commerce Store in China
Event Venue and Description – Webinar
Join this webinar to find out how to maximise sales of your food products through TMall.
During the webinar the following areas will be covered:
1. China E-commerce Market Overview
- The Development of E-commerce in China (brief history intro, the emergence of different platforms)
- Data of Market Size
2. How do food categories perform in e-commerce？
- Data & Analysis: Highlights of Food Industry in E-commerce
3. Major E-commerce Platforms in China
- Head Players: TMall, JD, Netease Kaola
- Community Business: Red，Wechat, Tiktok (抖音)
- Based on Evaluation: Daddylab (老爸评测), Niangao Mom (年糕妈妈)
4. Is your brand ready for an E-commerce store?
- Preparation & Operation: Practical guide for international brands
- Promotion & Advertising
5. Other suggestions
- For New Entrants (how to develop, or find a partner)
- For Existing Merchants (how to maintain/expand)
For further information and details of how to register, please follow the link provided.