User Email:events@uktiem.co.uk

Event Venue and Description: Novotel Nottingham Derby, Bostocks Lane, M1 Junction 25, Long Eaton, NG10 4EP

**priority will be given to companies from the East Midlands region**

An effective digital presence enables you to identify potential customers, understand their needs and behaviours and establish a way of managing traffic, either to grow brand awareness, facilitate consumer research into your products or services or attract new leads and customers.

This course will help you to create an action plan for an international digital strategy including:
– Showing you how to use online research tools
– Helping you plan for international website optimisation
– Looking at creating a strategic approach to social media and social commerce
– Understanding how digital lead generation & international B2B can help attract & grow customers from around the world