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Wednesday 3rd June

Mapping & Maximising your Customer Journey

Event Venue and Description – Webinar

Today’s customers are faced with an ever-increasing number of choices which means their expectations are high. They are even higher at the moment as they face the same challenges as we all do, so you have to be ready for that. Going forward, marketing alone cannot attract the quantity (or quality) of new customers businesses need, nor will it keep customers engaged, happy and loyal to remain. In this mini-series webinar (2 x 1 hour episodes), you will learn how to create your own customer journey and explore ideas to maximise their customer experience.

Once you understand WHY the customer (experience) is king, we’ll roll up our sleeves and fill the gaps to turn your Customer Journey dial to 11.

During this webinar the following areas will be covered:

Customer Experience – why, what and how
Mapping Your Customer Journey in six stages
How to identify opportunities and pain-points en-route
Collating innovative ideas to fill any gaps
How to add value to each stage to attract, impress, retain and grow
Actions to prioritise which stage to address first for easy wins

If you are tired of start-stop, knee jerk marketing campaigns and are looking to grow your business with a more consistent approach, then this mini-series webinar is for you. If you are brimming with ideas with how to give your customers the best experience, you just don’t know where to start, then let’s get to work!

This mini-series webinar (2 x 1 hour) is being delivered by Marianne Smith from IMPACTUS Group. Marianne is one of the Region’s most experienced and expert practitioners in all areas of the customer experience.

For further information and details of how to register, please follow the link provided.