Event Venue and Description: Digital Media Centre, Barnsley, S70 2JW

**Workshops are initially offered to businesses under two years**

Entrepreneurs often undervalue the importance of market research and are also not sure where to start or how to go about it. Taking some simple steps to get “under the skin” of the market can save time, money and help identify a competitive edge.

This workshop will give you the confidence to plan and launch your own campaign.

Understand what market research is.
Explore the role of market research at each stage of your business.
Learn how to conduct  market research, and plan to implement your strategy – the next steps.

By the end of this full day workshop, attendees will be able to understand;
–  How market research is key to your business
–  its importance at every stage of development
–  the consequences of not researching
–  where to start and how to focus
–  how to develop a basic questionnaire
–  how to plan and design a successful market research campaign
–  how to use the results of your research to benefit your business.

For booking and further information, please visit the website link provided or contact tel: 01226 773 003, email: launchpad@barnsley.gov.uk.