***Please note, this workshop is hosted by Barnsley Launchpad who supports start-ups & new businesses within the Sheffield City Region area. You need to live within Sheffield City Region to book a place on this workshop. ***

Although Facebook has been around for some time now, using the platform for business can be very different to using the platform on a personal basis. Facebook has the largest number of active daily users and therefore shouldn’t be overlooked whether you are targeting a B2C or B2B market.

This workshop focuses on how to use Facebook to promote and market your business or organisation and its products and services. We cover a broad range of topics, from setting up your business page to what content works best for your business and audience, and in depth knowledge about how the Facebook algorithm works to show your content to the right people. The workshop also includes interactive activities and discussions about your business, what strategies will work best for you, including suggestions for content and targeting.

• How to set up a Facebook Page for your business
• Features of Facebook
• How the Facebook Algorithm works
• Optimising your Facebook Page for your business
• How to reach your business goals by using Facebook
• Identifying and targeting your Facebook audiences
• The Do’s and Don’ts of Facebook
• Effective content strategy for Facebook
• How to use and understand Facebook Insights

The Facebook for Business workshop is run by Bigfoot Digital, an award-winning digital marketing company focusing on social media marketing and advertising, SEO and website development. The speakers from Bigfoot Digital work on social media marketing strategy and content creation on a daily basis for companies in a broad range of industries.

Event Information:

This will be an in-person interactive session complying with the latest Covid-19 regulations. This session is run by the Enterprising Barnsley Launchpad Team. We provide free business support to new start ups & businesses with under 10 employees, who are in the Sheffield City Region area.