The aim of this Export Academy master class is to help companies make informed decisions about appropriate routes to market. Learn about the different roles of agents and distributors (and other routes to market), review the advantages and disadvantages of each and the role of the principal (the exporter), discover how to identify and select appropriate representatives, understand the importance of having written contracts, and the key elements that these should include, identify the legal requirements you should be aware of and takeaway practical ways of motivating and managing agents and distributors

To attend this event you need to Register for the Export Academy