Event Venue and Description: 11 Broad Street West, Sheffield

**Part of the Launchpad Programme**

Creating a Brand

Why a strong brand is essential: what constitutes a brand; how to understand your own brand and its identity; style and tone of voice. Includes several thought provoking branding exercises including looking at a live case study to explain some of these key principles and finally will show you how to use your brand.

To reserve yourself a place or for more information please call the Gateway on 0800 043 55 22 or 0114 224 5000